EXPRESS MARKETING AUDIT
How much does your brand cost?! For what exactly, client chooses you? Is your brand prestigious? You can answer these and other questions using service of GOOD agency - brand audit.
Brand audit allows to clarify:
• "Health" of trade mark or company
• Sources of brand capitalization
• Ways of saving and increasing of capital
• Whether consumers believe you and what to do to make them believe
Of course, you can conduct such kind of research by yourself; enlist the services of foreign consultants or recruit someone else. In first case it will be long, in second - expensive, in third - no comments. If you are interested, click on "more about marketing audit".
CREATIVITY AND DESIGN
Creativity and design are key moments, when put-up brand must be materialized, informing consumer about necessary values and ideas. For solution of such problems we use full means to form visual identity of brand:
• Naming
• Logo
• Corporate identity
• Package design
• Label design
• Advertising campaigns of any complexity
• Promotion campaigns and sampling
• Website and presentations
• Interior and billboard design
APPLIED PR
• Image of company and its directors - what partners, state bodies, consumers and society think about you and how to improve this perception?
• Consumers' loyalty to brand and producer or how to force buyers to pay more for your product and protect you in dispute with neighbor?
• Internal communications - how to unite a collective and raise the truth to employer?
• Coverage of company's activities in Mass Media - can they tell about you for free?
• Anti-crisis communications - what to tell to pressmen about breakdown at factory or unexpected poisoning of products?
• Comprehensive communication programs - what/whom/how to tell in order to think about you only in good way?
We have answers to these and many other questions and we are ready to share our experience.
PROTECTION OF INTELLECTUAL PROPERTY
Intellectual property is very important tool in development of your business. Today, most of all it needs a professional protection. We will help to register and protect your intellectual property in next spheres:
good.kz
